Avon Anew Renewal Power Serum Reviews – Is This Product Legit?

ANEW Power Serum has a really nice feel that is luxurious but not heavy, absorbs quickly, and has only minimal fragrance, and even that is gone within a minute.

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In This Review

Avon Anew Renewal Power Serum Overview

Avon Anew Renewal Power Serum is the best face serum for women that uses Protinol Technology to improve the overall look of the skin.

The serum works to reduce fine lines and wrinkles. It also gives the skin a firmer feeling and minimizes the size of the pores.

However, there is no detailed information on the official website to support the ingredients’ claims. Also, there are no customer reviews available online to back the efficiency claims.

How Does It Rate?

Overall Rating: 3.7
avon anew renewal power serumAvon Anew Renewal Power Serum


Value for Cost

3.5/5Value for Cost
Return Policy

3.3/5Return Policy


Brand Highlights

  • Avon Anew Renewal Power is produced by Avon Products Inc., an American British Multinational Cosmetic Company based in London, United Kingdom.
  • The firm was founded in 1887 in New York, the United States by a parent company known as Nutra & Co.
  • It specializes in the manufacturing of cosmetics and personal care products to help people around the world improve their texture and their skin’s general look.


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*All individuals are unique. Your results can and will vary.

Key Ingredients

  • Niacinamide
  • Glycerin
  • Caprylyl Glycol
  • Hydroxyethyl urea
  • Sodium Hydroxide


  • It may reduce fine lines.
  • Supposedly firms the skin.
  • Gives the skin a stronger feeling.
  • It might help minimizes the appearance of pores.
  • Gives the skin a radiant look.


  • It may not permanently clear deep wrinkles
  • Only sold online
  • Variable results for different users
  • It may take time before notable results work

How Does It Work?

Avon Anew Renewal Power Serum deploys the Protinol Tech that works to strengthen collagen, which is a key component in skin foundation. It is also packed with potent ingredients like niacinamide that work together to offer long-term skincare benefits.

When the serum is applied to the skin, it penetrates the skin to minimize skin pores, regulate skin oil, and reduce wrinkles and fine lines.

Avon Anew Renewal Power Serum Ingredients – Are they Safe & Effective?

These are some of the primary active ingredients in Hanacure:


– Niacinamide is as an ingredient has a potent ingredient in skin care products. The topical application of this ingredient has been linked to skin repair and protective function. It works to improve skin issues like wrinkles, fine lines, and hyperpigmentation.

According to the Journal of Clinical and Aesthetic Dermatology, niacinamide has been found to contain potent antioxidant properties that can help increase skin resistance to various environmental harmful agents that can cause harm to the skin.[1]


– Glycerin is a common substance in cosmetic products like lotions, and facial and skin serums. It acts as a humectant and works to retain skin moisture. It promotes skin hydration refreshes the skin surface and relieves skin dryness.

According to Clinical, Cosmetic, and Investigation Dermatology, topical application of glycerin can help increase skin hydration and can also act as a skin barrier function.[2]

Caprylyl Glycol

– Caprylyl glycol is an alcohol substance, gotten from caprylic acid and it is naturally found in coconut and palm oil. It is an important ingredient in skin care products because of its cleansing ability. It has shown the ability to improve skin gloss and color intensity.

According to the Journal of Clinical and Aesthetic Dermatology application of skin care products containing Caprylyl glycol has demonstrated the ability to improve skin barrier, facial skin hydration, and elasticity.[3]

Hydroxyethyl urea

– Hydroxyethyl urea is a substance synthetically obtained from urea and has shown the ability to improve the skin’s overall complexion and look. It contains powerful hydrating properties that help in locking in the skin moisture, leaving the skin’s outer layer moisturized and healthy.

According to a study in Dermatology and Therapy, hydroxyethyl urea can be used to treat a variety of skin disorders and also help with healthy skin maintenance. It has been found to have a moisturizing and hydrating effect on the skin.[4]

Sodium Hydroxide

– Sodium Hydroxide is an ingredient commonly used in the manufacturing of cosmetic products because of the benefits it has on the skin. Studies show that this substance can help lighten the skin and even the skin tone.

According to a study in Dermatology Research and Practice, products containing Sodium Hydroxide can help deliver satisfactory anti-aging effects. When applied together with other skin treatments, it can help improve skin parameters like smoothing uneven pigmentation and skin lightening.[5]

What Do Avon Anew Renewal Power Serum Reviews Say?

I have been using this product for a month now and I can see some changes on my skin. Though I haven’t achieved my desired results, I am hopeful that it will live up to its promise of giving my skin a real transformation.

This product has done justice to my skin. It looks smooth and radiant. The visible fine lines I had some time back are slowly fading away. I highly recommend this serum.

My friend introduced me to this serum and I am super excited that it will help me improve my skin appearance and texture. It is not working as I expected but I am going to be patient to see if it will give the results it claims.

I got this serum for my wife as a gift and she seems to love it. I am also a witness that it is really working to transform the look of her skin. Jimmy

I have been struggling with fine lines and wrinkles for some time now. However, things have changed since I started using this serum. They have faded away and my skin looks firm and smooth.


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*All individuals are unique. Your results can and will vary.

Avon Anew Renewal Power Serum FAQ’s

Q: How Should You Apply Avon Anew Renewal Power Serum?

A: Apply this serum on the face then rub it slowly using upward and outward motion to clean the skin until it is completely absorbed into the skin. Apply it on targeted areas like the face and area around the neck in the morning and evening for optimal results.

Q: What is the Return Policy?

A: This product comes with a 45-day money-back guarantee. So, if for some reason you feel that you are not satisfied with the item, you can return it and you will get back your money equivalent to the purchase price.

Q: Where to Buy this Serum and How Much is It?

A: You can buy Avon Anew Renewal Power Serum from the brand’s official website. It is also available in other authorized online retail shops. The price as given on the official website is $22.40.

Q: What Sets Avon Anew Renewal Power Serum From the Competition?

A: What makes Avon Anew Renewal Power Serum to be different from the rest is because of its advanced formula. Unlike other serums, Avon Anew features award-winning Protinal Technology.

Q: Who Should Buy Avon Anew Renewal Power Serum?

A: Avon Anew Renewal Power Serum can be used with those who wish to fight anti-aging skin-related issues to improve their overall skin appearance and complexion.


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*All individuals are unique. Your results can and will vary.

Avon Anew Renewal Power Serum – Final Verdict

Avon Anew Renewal Serum has proven to work to give results. It claims to be manufactured using a more advanced formula and features potent ingredients that work to ensure that you experience transformed skin.

In addition, the manufacturer adds that this product is formulated using clinically tested ingredients to guarantee efficiency.

However, there is not enough information on the official website to clearly help one conclude the efficiency of any of their product including this. For this reason, it might be difficult to safely predict what users should expect from the Avon Anew Renewal with certainty.

As we age the composition, texture and appearance of our skin changes. Signs of skin aging include wrinkles, fine lines, loss of moisture, uneven tone, and dull, tired-looking skin. There are countless anti-wrinkle creams on the market promising to make skin look and feel younger. Many anti-wrinkle creams promise everything short of a facelift or to provide the much sought after "fountain of youth". In reality most are just moisturizers marketed as anti-aging products.

Below you’ll find some of the most effective wrinkle serum/cream formulations on the market today, in our opinion.

Our Top Anti Wrinkle Serums Choices

Verdict on Claimed Benefits: Below is our summary of the available evidence for the claimed benefits of below mentioned anti-wrinkle serums based on the available research:

Beverly Hills MD Repair + Reverse Daily Serum
Reduces Wrinkles*Gold Star Evidence
Hydrates Skin Deeply*Gold Star Evidence
Diminishes Age Spots*Gold Star Evidence
Rejuvenates Aging Skin*Strong Evidence
Rating Breakdown
Support for Claims:
Ingredient Safety:
Value for the Price:
Brand Transparency:
Overall Rating: 4.9
Cyabags 5th & Glow | Instant Wrinkle Remover
Instantly Tightens Eyes*Gold Star Evidence
Reduces Eye Puffiness*Strong Evidence
Restores Youthful Skin*Gold Star Evidence
Non-Irritating Formula*Strong Evidence
Rating Breakdown
Support for Claims:
Ingredient Safety:
Value for the Price:
Brand Transparency:
Overall Rating: 4.8
Beverly Hills MD Line Smoothing Serum
Reduce The Appearance of Fine Lines & Wrinkles*Gold Star Evidence
Support The Skin's Structural Foundation & Elasticity*Strong Evidence
Powerful Collagen-supporting Peptides Moisture-rich Volumizers*Strong Evidence
Promotes Youthful Skin*Strong Evidence
Rating Breakdown
Support for Claims:
Ingredient Safety:
Value for the Price:
Brand Transparency:
Overall Rating: 4.8

Product reviews are provided for informational purposes only and reflect solely the views and opinions expressed by the contributors and not those of Consumer Health Digest. We do not verify or endorse any claims made in these reviews. Please read the full product reviews disclaimer. *All individuals are unique. Your results can and will vary.

Customer Reviews for Avon Anew Renewal Power Serum

Avon Anew Renewal Power Serum Reviews – Is This Product Legit?

Customer Reviews & Ratings

2.0 out of 5

Review this Product

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  1. Amanda

    The skin is not noticeably different after use of Avon Anew Renewal Power Serum
    Excellent serum that dries quickly. This product did not last very long, However, the skin is not noticeably different after use of this Avon Anew Renewal Power Serum. stopped using.

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Avon Anew Renewal Power Serum
30 ml
Niacinamide, Glycerin, Caprylyl Glycol, Hydroxyethyl urea, and Sodium Hydroxide

5 sources

We review published medical research in respected scientific journals to arrive at our conclusions about a product or health topic. This ensures the highest standard of scientific accuracy.

[1] Levin J, Momin SB. How much do we really know about our favorite cosmeceutical ingredients? J Clin Aesthet Dermatol. 2010 Feb;3(2):22-41. PMID: 20725560; PMCID: PMC2921764.
[2]Milani M, Sparavigna A. The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study. Clin Cosmet Investig Dermatol. 2017 Aug 11;10:311-315. doi: 10.2147/CCID.S144180. PMID: 28860834; PMCID: PMC5560567.
[3] Sadowski G, Sadowski J. Safety and Efficacy of a Novel Antiaging Skin Care Regimen Containing Neutraceuticals and Growth Factors on the Facial Skin of Women: A 12-Week Open-label Study. J Clin Aesthet Dermatol. 2020 Jun;13(6):24-34. Epub 2020 Jun 1. PMID: 32884616; PMCID: PMC7442306.
[4] Piquero-Casals J, Morgado-Carrasco D, Granger C, Trullàs C, Jesús-Silva A, Krutmann J. Urea in Dermatology: A Review of its Emollient, Moisturizing, Keratolytic, Skin Barrier Enhancing and Antimicrobial Properties. Dermatol Ther (Heidelb). 2021 Dec;11(6):1905-1915. doi: 10.1007/s13555-021-00611-y. Epub 2021 Oct 1. PMID: 34596890; PMCID: PMC8611129.
[5] EKornhauser A, Coelho SG, Hearing VJ. Effects of cosmetic formulations containing hydroxyacids on sun-exposed skin: current applications and future developments. Dermatol Res Pract. 2012;2012:710893. doi: 10.1155/2012/710893. Epub 2012 May 20. PMID: 22675344; PMCID: PMC3362829.

**This is a subjective assessment based on the strength of the available informations and our estimation of efficacy.

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