We are now more than a year into the pandemic. At first, Zoom seemed like a great way to work remotely and stay connected. But after a year, society’s honeymoon with Zoom is now over, and most people are ready for a divorce.
If you’re on Zoom calls every day, the odds are good that you have started to notice (or Zoom in, if you will) on your own face. Countless people have grown insecure about their appearance over the last year, and the phenomenon has been called The Zoom Effect or Zoom Dysmorphia.
Some people are being reminded of old insecurities that they have had for years, while others are starting to see new things to obsess over, such as bags under their eyes or a double chin.
The Zoom Boom
These video calls have actually caused an unexpected boom for the plastic surgery industry.
“People have to do these video calls every day. They’re tired, they’re stressed, and they’re wondering who this old person looking back at them is,” said Dr. Stephen Mulholland, owner of the Toronto Plastic Surgeons clinic.
“They’re seeing their mother in their own Zoom image, even though they’re only in their early 40s.”
In fact, a recent survey of North American plastic surgeons revealed that 70% of respondents reported an increase in business during the pandemic, with 83% of those surgeons attributing the surge to the so-called Zoom Effect.
There has been a particular rise in the demand for camera-facing areas of the body, such as rhinoplasty (nose jobs), facelifts, eye lifts, and neck lifts.
Another survey polled 1000 people that had never undergone any sort of plastic surgery and revealed that almost half (49%) said they were currently open to getting their first-ever plastic surgery procedure.
Recover From Home
The rise of daily video calls isn’t the only cause of the plastic surgery industry’s recent boom.
The lockdown has created a unique opportunity for people to get surgery discreetly, without having to use any vacation days. Something like a facelift could require a few weeks to recover from. If someone is working from home, they can easily do their post-op recovery from home and still dial into work every day.
The Quarantine 15
Plastic surgeons are also booking a number of consultations with people looking to get liposuction or non-surgical body contouring treatments to deal with the so-called Quarantine 15.
An astounding 71 million Americans said that they gained unwanted weight during the pandemic, and they don’t feel good about it. Many are struggling with a closet full of pre-pandemic clothes that no longer fit. The same survey revealed that most respondents were pretty much just as bothered by their recent weight gain (53%) as they were by the fact that they couldn’t see their family over the holidays (54%).
Liposuction has become the go-to choice for people that have put on unwanted pounds or inches during the pandemic. Lipo was very popular leading up to the lockdown, with the number of procedures increasing by 3% between the years 2018 and 2019. It was the second most performed plastic surgery overall, and the third most popular procedure among men in 2019.
The recovery time for liposuction can range between 5-10 days, which is very manageable for someone working from home. Or, there are a number of nonsurgical body contouring procedures that offer almost no downtime, such as:
If you were on the fence about getting a liposuction procedure or rhinoplasty procedure in the years leading up to the lockdown, you may have been worried about the costs involved.
Once again, the lockdown is inadvertently creating a unique opportunity to get surgery. Countless people have had to cancel their vacation plans, or their plans to send their kids to summer camp. This is leaving them with a bit of extra money on their hands.
Some people are putting this money into a new renovation or home improvement project. But others are putting it towards a self-improvement project and getting the procedure that they have been thinking about for years.
So, if you find yourself browsing liposuction before and after pictures in your spare time these days, don’t feel bad. Nearly half of North American is open to getting plastic surgery right now.
You could always turn off your webcam. But if you’re looking for a more permanent solution, you’re far from alone.