Why The Dental Industry Experiences Rising Demand For Alternatives To Invisalign

We hope that this article can act as a foundational resource from which to begin your research into the optimal treatment plan for you.

Invisalign is a treatment process for straightening teeth with a series of clear, removable aligners that work overtime. Research has corroborated that the use of Invisalign was associated with multiple positive effects as a result; patients were highly satisfied with the significant improvements they experienced to their appearance. Patients also noted improvements related to comfort and oral hygiene while eating and chewing.

Why The Dental Industry Experiences Rising Demand For Alternatives To Invisalign

However, Invisalign is still inaccessible to many due to its steep price. That being said, just as with many other industries, the COVID-19 pandemic has acted as a crucible for new developments in the dentistry industry – creating a surge in viable competitors that offer similar at-home treatments for a fraction of the price.

Competition for Invisalign

The main development in the orthodontics industry that have created the most competition for Invisalign is the ability of recently created distance-delivered services to provide access to highly qualified dentists and dental labs to those in remote areas. This breakthrough has allowed numerous companies to allow patients to closely consult with dentists regarding their treatment.

The types of treatment can be divided into two categories: “in-office” and “at-home”. The former category, which includes the likes of Invisalign, requires office visits to fit the aligners that shift your teeth over time, whereas the latter category can be applied completely from your own home. In this way, home aligners provide additional convenience and reduced cost.

Demand is rising for these “at-home” alternatives to Invisalign, mainly because they cater to the majority of people. Moreover, such treatments are ideal for mild-to-moderate dental misalignment, which will cover the broadest spectrum of cases. “In-office” treatments will thus always remain relevant for the same reason, since they are required for the effective treatment of more severe cases, demand for them will always persist.

Top Invisalign Alternatives

Below are two “at-home” alternatives that will be suitable for the vast majority of people.


This is currently one of the most eminent “at-home” aligner brands, and for good reason – it was one of the newcomers to enter the market and go above and beyond to provide the most convenient treatment. Their establishment of over 300 physical shops across the US is a representation of the growth of their presence within the industry.

The main advantages of using this service are that its impression kits allow customers to begin alignment as quickly and conveniently as possible, yet its cost is less than half the price of Invisalign’s at $1950. That being said, as is often the case with these “at-home” treatments, this service cannot treat the same scope of cases as Invisalign; it is limited to mild and moderate cases of crowding or spacing.


Another home teeth aligner, AlignerCo offers an even more affordable price than SmileDirectClub – with prices that begin at $1145. It boasts the lowest price in the entire industry and compounds this affordability with many financing plans to fit a variety of schedules.

Their entry plan also does not require a credit check for a financing plan, so it is available for anyone to use. On top of this, its customer service is highly regarded for its responsive and tailored support, despite the fact that it is entirely remote. However, treatment will usually take longer than the other alternatives; typically taking 6-11 months (though this is still faster than Invisalign).


*All individuals are unique. Your results can and will vary.

Six Month Smiles

Similar to Invisalign, Six Month Smiles provides its aligners in corroboration with an in-office dentist, which necessitates frequent office visits. However, it shares the short timespan of home aligners, with an overall treatment time of around six months on average. The brand initially began by offering clear braces but has since extended to clear aligners too.

This brand offers many benefits. Since they take roughly half as long as the typical Invisalign treatment program, fewer office visits are required – which drives the price down far below that of Invisalign. Further, because they offer both clear aligners and braces, the best option can be selected for each individual patient at their dentist’s behest.

The drawback of this shortened time frame is the limited range of cases it can treat as a consequence; severe cases, such as tooth and jaw misalignment (e.g. over and underbites) cannot be treated with this service. Furthermore, whilst they are cheaper than Invisalign, they are still significantly more pricey than at-home alternatives yet don’t offer significantly better results (i.e. the ability to treat these more severe cases).

Also ReadBest Options For Straightening Your Teeth At Home


As a comparatively young company, it would be easy to overlook Byte as a viable option for orthodontic treatment, but this would be a big mistake. The company has achieved great success in its short lifespan, including the effectiveness of treatment, convenience, and an extremely short time frame.

The most obvious benefit of choosing this provider is the incredibly short time frame: around 3-4 months for full treatment. This is almost half that of their competitors in the at-home aligner industry, and completely leaves Invisalign’s twelve-month window in the dust. On top of this, the ‘Byte for Life’ guarantee ensures the smile is covered for the long haul – new aligners can be created even if teeth move after treatment.

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Closing Remarks

On balance, the development of this new frontier of dentistry has produced fierce competition from a range of new alternatives to Invisalign, which SmilePrep has evaluated in depth. The solutions mentioned above may represent the future of dentistry for those hoping to improve their smile. A broader range of options has been produced to allow customers to choose a treatment plan that is optimal for them, more severe cases may require the “in-office” treatments plans, whilst mild and moderate cases can use “at-home”.

Beyond this general recommendation, it is difficult to provide a specific solution for each person reading as it will be unique for each case. We hope that this article can act as a foundational resource from which to begin your research into the optimal treatment plan for you. For a more expansive and detailed list of all the alternatives available to you, it is wise to conduct research.

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Dr. Steven Lin, B.D

Dr. Steven Lin is a dentist, speaker, and author of the upcoming book, The Dental Diet (January 18’). His work aims to bridge the gap

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